Hilton Wenchang on the northeastern coast of China’s Hainan Island,

Set on the northeastern coast of China’s Hainan Island, Wenchang is home to a lush, undeveloped oceanfront zone the government has set out to cultivate as a destination. Though it features some residential projects, the area’s first resort is the sprawling 439-key Hilton Wenchang. Before there was a hotel, “it was very much uncharted territory,” explains Darrell Long, partner at Los Angeles-based HBA.

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